Lifestyle and Marketing: Pricing and Rise Notes

Lifestyle and marketing

If you think you need to live big to attract business, think again. What attracts the business is a valuable offer delivered to the right prospect with trust, integrity and consistency. On the other hand, it is almost impossible to attract business when you are desperate for a job.

Your life choices can underline your commitment to an authentic and connected life, lived with awareness and respect for the well-being of others and the planet. Living these choices and letting them inform you about how you present yourself to the world can be a compelling aspect of your personal marketing formula. They can distinguish the offer that is in the chosen niche.

Insurance, taxes, pensions and more

Other considerations for the self-employed are medical, dental, life and disability insurance. Additionally, you may need professional indemnity insurance, insurance for your equipment and records, and insurance to protect yourself in the event of an accident at your facility.

Self-employment taxes can take the unwary by surprise. Check with your accountant (you have one, right?) And find out what your tax liabilities will be. How do you plan to finance your retirement? Tax-free plans may be available to you as a small business owner. Again, check with your accountant. (Have you noticed that one of the expenses you will need to plan is accounting?)

It's easy to overlook hidden costs like depreciation. Think about the furniture and equipment you use and how often they will need to be repaired or replaced. Where will you get the money for these expenses? How will you pay for software updates or to have a technician debug your computer?

The following chart can help you understand how to set up your rates and why there is no "one size fits all" formula.

How much do you want to take home? Net profit versus gross income

Here is a partial list of the expenses you may incur in your business. 

Taxes

Profits

Health insurance

Disability insurance

Dental insurance

Retirement

Overheads

Depreciation (not theoretical!)

Furniture replacement

Replacement of equipment

Software update

General administrative expenses

Administrative help

Accounting

25-50% of your time managing and marketing your business

Vacation, vacation and sick pay

Where does the time go?

Tip: Keep an up-to-date list of everything you do for thirty days. It is not a "to do" list, but a "I have done" list. This will help you understand where your time is going.

Sales and Marketing

Service (email, phone, troubleshooting)

E-mail

Proposals, perspectives

Telephone calls

Meetings

Administration (accounting, correspondence, contracts, reports)

Training

Variables that influence prices

Geography

Demography

Niche

Experience

Perceived value

Capacity

Customer's ability to pay for / get value from their work

Cost of providing services

Competitors Commissions

Is it time to raise the rates? Complete program

Reputation as a leader or expert

Refuse the job

Author or speaker recognized

Prestigious affiliations or awards

Advanced training / certification

Improved services

Cost increase

Strategies for raising prices

Incremental annual increases

Increase the business cycle

Increase your "travel rate"

Make sure the current rate is set according to the companies in operation!

Do the current rates reflect your costs and services? More work to justify rate increases of more than 10%

Keep your customers informed about how good you are

Training and skills development

Concern for your well-being

Service and capacity improvements

How did it save them time or money

How did you make them earn?

How did you solve the problems for yourself or for others

How much request?

Create a frame of mind that supports your value statement.

The body of trust

What customers want to know when you raise prices

What are the new rates? When do they come into effect? Give reasonable notice

Consider giving current customers a grace period to comply

Why do they go up? What value will the customer receive for the higher rates? Change prices to manage job type and workflow

Projects you really don't want

Urgent work

10/20 11/

The profit is proportional to the risk (and disgust!)

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 Link Acquisition A Beginner's Guide

Inbound links are an important part of search engine optimization, and acquiring them can be a cumbersome task. Link addresses, email addresses, anchor text and descriptions are lost, code is misspelled, and link managers are stressed. I have yet to find software that delivers the results I want from a link building program. Despite this, link building is an important aspect of a successful Internet marketing campaign.

When designing a link building campaign, there are many attributes that need to be considered. You need to decide on the following: the shape of the desired inbound links, the anchor text and description of the links, the subject of the accepted sites (if any), and the method of acquiring the desired link. Let's start by discussing the shape of the available inbound links.

There are many forms of inbound links: reciprocal links, one-way links, and the growing trend of triangle links. Reciprocal links are the most fiercely marketed links by search engine optimization professionals, as they are the easiest to find. One-way connections are the most sought after but the most difficult to obtain. Triangular links are the middle child, they are better than reciprocal links, but because an outbound link is involved, they are not as good as one-way links. A good internet marketing strategy will include all of the above link types, as they all offer benefits to a site's search engine position and overall success.

Generating anchor text and description is one of the most important aspects of a successful link campaign. Well-structured, keyword-rich anchor text and description can result in more keyword emphasis for search engines and higher click-through rates. When creating anchor text and description, consider the search results of pay-per-click advertising. Ads that have the first letter of each word capitalized receive the highest click-through rate implemented in the anchor text and description. Inbound links are not only useful for higher search engine rankings, but also for traffic. I've seen sites get 25% of their traffic from inbound links!

When buying links for a site, you need to decide whether you will only accept links from sites of a relevant topic, pages of a relevant topic, or sites and pages of any topic. For example, if your site is a travel related site, it will only accept links from other travel related websites / web pages or any website / web page. This decision has a great influence on your success, as it can affect drastically your link acquisition campaign. Most search engine optimization professionals believe that you should only accept links from relevant thematic websites. The most important part of link building is tailoring a successful link building strategy. There are many link building strategies in use today: link baiting, sending reciprocal link emails, directory submitting, optimizing the link to us page, advertising paid text links, the list goes on and on. A good internet marketing campaign will involve a combination of the most successful link building techniques for your websites and industry.

While link acquisition is an important part of search engine optimization and can be a cumbersome task. Make sure you don't spend all your energy on link acquisition. If well written, informative content will result in natural link acquisition.

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Did you know?

That Internet advertising revenue reached an estimated new high of $ 4.2 billion for the third quarter of 2006 and that the Internet advertising market has grown by more than 30% in the past 4 consecutive years.

"Google reported revenue of $ 3.66 billion for the quarter ended March 31, 2007."

Google Adsense is revolutionizing the web, high school students make a fortune every month with Adsense paying for classes and helping parents pay their bills at home.

Lawyers and doctors have given up their studies to make millions with Google.

Thanks to Google Adsense revenue, the internet grows faster every day, while Google pays the bills, webmasters create superior quality websites with free content and utilities for all, websites you look for when your cash flow is waning. People create websites just to make money with Adsense and this reason is reflected in the web contributing to the rapid growth of thousands of websites and ideas that arise every day. When you use Adwords to promote your products, you are sponsoring and building a new and growing website that can be a must on the web.

That's why Google Adsense / Adwords programs are so great, because everyone wins, advertisers pay per click and make sales using Adwords, clicks and impressions are made by Adsense publishers who get paid, it's a shame it doesn't stop therefore it can never be beaten.

It's called "revenue sharing" and it's the most powerful internet marketing tool you've ever come across.

Thousands of people every day discover Adsense and start earning at home with their sites, they share the secret with others and when others make money everyone makes money, that's why I had the trouble of writing and distributing this little article, to spread the voice . Well. news and of course make my fortune.

If you have a website and are looking for a serious income, this is the perfect opportunity for you to take advantage of it, Adsense is the best money making program on the web, one of the highest paid, if not number 1, and the best of all. it's real!

Join Google Adsense for free and retire from your job in months, use Google Adwords to grow your business and become a millionaire next year. Let me show you the 1,000,000 stock in 6 months:

In addition to the Adsense earnings and Adwords traffic you can generate, you can also earn a lot of money by referring others to the Adwords and Adsense programs, when they use the programs they pay you well.

Here's how the programs work, in Google's own words:

"When an advertiser who signed up for Google AdWords through your referral spends $ 5.00 (plus the $ 5.00 registration fee) within 90 days of signing up, they will be credited with $ 5.00. When the same advertiser spends $ 100.00 within 90 days of enrollment, an additional $ 40.00 will be credited to them. If, in any 180-day period, you address 20 advertisers who each spend more than $ 100.00 within 90 days of their respective registrations, you will be awarded a bonus of $ 600.00. "

"When a publisher who signed up for Google AdSense through your referral earns $ 5.00 within 180 days of signing up, they will be credited with $ 5.00. When the same publisher earns $ 100.00 within 180 days of signing up and is eligible for payment, an additional $ 250.00 will be credited. If, in any 180-day period, you refer 25 publishers each earning more than $ 100.00 and all are eligible for payment, you will be awarded a $ 2,000.00 bonus. "

Do I need to say more to convince you to sign up? I do not believe it.

Just do the calculations and you will discover the potential of your earnings, if you already know the programs you know what I'm talking about and you have a better perspective, if I don't tell you you you can look but I guarantee you that there is nothing else like it.

And don't worry, just relax, take your time, it doesn't matter if you don't understand any of this, the only thing that matters is that you have a website and you want to make money from it, in the process you will find out how it all works and how to achieve your goals.

This is for this and many more reasons why Google is and will be number one on the Internet for many years to come.

Follow the path, get rich and make your dreams come true forever !!

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 If You Can! How To Write An Electronic Report Or Course.

If you can! How to write an electronic report or course.

In my article on the bonus offer, I suggested writing your report as a possible bonus. You can also write a report or e-course as a standalone product. You might find the very idea of ​​writing them intimidating, so I'll help you get started.

I assume you are working with a website or product in a well-defined niche area, in which you have at least some knowledge. I also assume that you have written texts, articles and / or sales letters on the web. It has already generated a lot of information.

Everything you intend to write always starts with what you know, and the easiest way to start with that blank page is to make a list. Then make a list of what you already know about your topic. Do it quickly; It should be easy because you can only write the titles of the articles you have already written.

I will talk about writing a report, but the only difference between this and an e-course is that an e-course is a step-by-step process. If your information lends itself to that format, use it instead of the report, which simply provides information; a course guides you through the action steps.

I'll use my favorite golden retriever example. She decided to write a report on how to find the right puppy. He has previously written articles on puppy farms, SPCA and other animal shelters, pet shops and breeders. What you haven't written about, perhaps they are classified ads from unknown owners, golden retriever rescue leagues and thoroughbreds vs. a mixed race. Nor has he written about any diseases or other physical ailments common to the breed, which will be taken into consideration when deciding which puppy to acquire. There's your list, open for editing, of course.

This is what you know. The next step is to research and fill in some details. You will also be on the lookout for things you have forgotten and important things you don't know, which need to be included.

You have already written about 5 pages (your articles), you should write a report of at least 10 pages. You might want to add some images, charts or diagrams, so it might end up being a 15 page report, including the cover, index, and resource page.

It's a good idea to add something to your articles you've already written, so start your research there. You can find a photo of a puppy and someone else's article that you can add a reference to, giving full credit to the author. You can add links to the SPCA and rescue leagues and call a friend who works at a reputable pet shop to ask a few questions. Quotes from experts are also valuable additions, as are new research findings or news articles.

Then you address each of the additional topics one at a time. Inevitably, reading about each topic refreshes your memory of things you already know. Write it down quickly. When you're doing final editing and writing, it's helpful to have as much in your words as possible.

Okay, you've finished the subject of your report, but it's useless if you haven't implemented some structural elements as well. It uses a lot of white space, this gives the reader's eye a break. Choose an attractive font that is also easy to read. So focus on what I call interest-raising. You may have the coolest report on the planet, but if the title and cover aren't provocative, creative, intriguing, or eye-catching, no one will download and read it.

Also, the chapter titles, which will be read in the index, should be attractive. And finally, assuming somewhere in the report you are promoting yourself, your website, your newsletter, your e-book, some action you want your reader to take ... you promote dynamically. Ask yourself, why would anyone think they should click on your link? Do this. With planning, research and creativity, your relationship can establish you as a trusted writer, expert, and source of information, so execute it carefully and get it out. Whether you gift it yourself, use it as a bonus or sell it, you will be amazed at how it improves your online presence and ultimately your earnings.

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